HB 0609 2003
   
1 A bill to be entitled
2          An act relating to Orange County; authorizing
3    contracts for the promotion or marketing of an
4    alcoholic beverage brand or manufacturer within an
5    entertainment/resort complex located in a specified
6    area; providing application and limitations;
7    providing an effective date.
8         
9          Be It Enacted by the Legislature of the State of Florida:
10         
11          Section 1. (1) A vendor who owns or operates an
12    entertainment/resort complex, as defined in section
13    561.01(18), Florida Statutes, located as specified in
14    subsection (2) may enter into a contract for the promotion
15    or marketing of alcoholic beverage brands or beverage
16    manufacturers with respect to any licensed premises, as
17    defined in section 561.01(11), Florida Statutes, owned or
18    operated by said vendor, including contracts with the
19    manufacturer which may require the payment of fees in
20    exchange for specified promotion or advertising rights.
21          (2) This act shall apply only to an
22    entertainment/resort complex located within the following
23    boundaries of Orange County:
24          Sections 13, 24, 25, 26, 34, and 35, Township 23
25    South, Range 28 East.
26          Section 2. This act shall apply to the owner or
27    operator of an entertainment/resort complex as described in
28    section 1 so long as such promotion or marketing is
29    associated with activities, events, or venues within the
30    entertainment/resort complex itself, and no other licensed
31    vendor within said complex is obligated or required to
32    purchase or sell any particular brand of alcoholic beverage
33    as defined in section 561.01, Florida Statutes.
34          Section 3. Notwithstanding section 1 of this act,
35    during any period of 12 consecutive months, a vendor may
36    enter into no more than three promotional contracts within
37    an entertainment/resort complex owned or operated by such
38    vendor and no more than six promotional contracts relating
39    to special events or festivals occurring within an
40    entertainment/resort complex owned or operated by such
41    vendor.
42          Section 4. This act shall not be deemed to exempt a
43    person referenced in section 563.02(3), section 564.02(3)
44    (a), or section 565.03(2), Florida Statutes.
45          Section 5. The vendor of such entertainment/resort
46    complex and manufacturer which enter such promotional
47    contract shall be limited to promotion and marketing of
48    alcoholic beverages, and sales of alcoholic beverages by
49    the manufacturer to the vendor are prohibited, except in
50    compliance with section 561.42, Florida Statutes. No
51    distributor shall be required, directly or indirectly, to
52    contribute to the costs or expenses of such promotion or
53    marketing.
54          Section 6. This act shall take effect upon becoming a
55    law.