HB 67

1
A bill to be entitled
2An act relating to political advertisements; amending s.
3106.143, F.S.; providing that certain links on Internet
4web pages are exempt from disclosure requirements
5applicable to political advertisements; providing an
6effective date.
7
8Be It Enacted by the Legislature of the State of Florida:
9
10     Section 1.  Subsection (1) of section 106.143, Florida
11Statutes, is amended to read:
12     106.143  Political advertisements circulated prior to
13election; requirements.--
14     (1)(a)  Any political advertisement that is paid for by a
15candidate and that is published, displayed, or circulated prior
16to, or on the day of, any election must prominently state:
17"Political advertisement paid for and approved by   (name of
18candidate)  ,   (party affiliation)  , for   (office sought)  ."
19     (b)  Any other political advertisement published,
20displayed, or circulated prior to, or on the day of, any
21election must prominently:
22     1.  Be marked "paid political advertisement" or with the
23abbreviation "pd. pol. adv."
24     2.  State the name and address of the persons sponsoring
25the advertisement.
26     3.a.(I)  State whether the advertisement and the cost of
27production is paid for or provided in kind by or at the expense
28of the entity publishing, displaying, broadcasting, or
29circulating the political advertisement; or
30     (II)  State who provided or paid for the advertisement and
31cost of production, if different from the source of sponsorship.
32     b.  This subparagraph does not apply if the source of the
33sponsorship is patently clear from the content or format of the
34political advertisement.
35     (c)  Any political advertisement made pursuant to s.
36106.021(3)(d) must be marked "paid political advertisement" or
37with the abbreviation "pd. pol. adv." and must prominently
38state, "Paid for and sponsored by   (name of person paying for
39political advertisement)  . Approved by   (names of persons,
40party affiliation, and offices sought in the political
41advertisement)  ."
42
43This subsection does not apply to campaign messages used by a
44candidate and the candidate's supporters if those messages are
45designed to be worn by a person or to a link on an Internet web
46page, regardless of the source of that link and the manner of
47its display, which directs the user to another Internet web page
48that provides a political advertisement.
49     Section 2.  This act shall take effect July 1, 2010.


CODING: Words stricken are deletions; words underlined are additions.