Florida Senate - 2011 COMMITTEE AMENDMENT Bill No. SB 1124 Barcode 784406 LEGISLATIVE ACTION Senate . House Comm: RCS . 03/23/2011 . . . . ————————————————————————————————————————————————————————————————— ————————————————————————————————————————————————————————————————— The Committee on Education Pre-K - 12 (Montford) recommended the following: 1 Senate Amendment (with title amendment) 2 3 Delete everything after the enacting clause 4 and insert: 5 Section 1. Subsection (5) is added to section 1006.25, 6 Florida Statutes, to read: 7 1006.25 School buses.—School buses shall be defined and 8 meet specifications as follows: 9 (5) ADVERTISEMENTS.— 10 (a) Commercial advertisements may be placed on the exterior 11 of a school bus according to district school board policies that 12 require the following: 13 1. The school district must be reimbursed by the advertiser 14 for all costs incurred by the school district and its 15 contractors for supporting the advertising, including, but not 16 limited to, retrofitting buses, storing advertising, attaching 17 advertising to the bus, and related maintenance. 18 2. At a minimum, a contract must prohibit advertising and 19 advertising images that: 20 a. Solicit the sale, or promote the use, of alcoholic 21 beverages or tobacco products. 22 b. Are discriminatory in nature or content. 23 c. Imply or declare endorsement of the product or service 24 by the school district. 25 d. Contain material that is sexual in nature. 26 e. Contain material that is not child and community 27 sensitive. 28 f. Contain material that is political in nature or relates 29 to a political activity, campaign, or candidate. 30 g. Are false, misleading, or deceptive. 31 h. Relate to an illegal activity or antisocial behavior. 32 i. Distract from the effectiveness of required safety 33 warning equipment. 34 3. The design, placement, and size of signage on the 35 exterior of a school bus acknowledging the advertiser must be 36 prescribed by the district school board and address the 37 following minimum standards: 38 a. Cost of the advertising. 39 b. Designation of individuals authorized to sell and 40 approve the advertising. 41 c. Specification of how the advertising will be attached, 42 if not painted on the bus, including a prohibition against 43 signage that: 44 (I) Extends from the body of the bus so as to allow a 45 handhold or pose a danger to pedestrians. 46 (II) Covers any structural or sheet metal damage or 47 alteration. 48 (III) Interferes with the operation of any door, window, 49 required letting, lamp, reflector, or other device. 50 (IV) Is placed on a side emergency door or the back of the 51 bus. 52 (V) Interferes with school bus identification. 53 (VI) Is digital or electronic. 54 4. A school bus with attached advertising must meet the 55 school bus equipment standards under this section. 56 5. A school bus may not have more than two advertisements. 57 6. Each advertisement must be no larger than 2 feet high 58 and 6 feet long. 59 (b) A school bus that violates this subsection must be 60 withdrawn from use as a school bus until it meets the 61 requirements of this subsection. 62 (c)1. All revenue from a contract under this subsection 63 must be remitted to the respective school district, with 50 64 percent allocated for school district transportation, 40 percent 65 allocated for other programs as determined by the school 66 district, and 10 percent allocated for the school district 67 driver education programs, of which 30 percent must be allocated 68 for behind-the-wheel instruction. 69 2. However, if a school district does not offer driver 70 education in any of its schools, the 10 allocated for behind 71 the-wheel instruction may be allocated for other programs as 72 determined by the school district. 73 Section 2. This act shall take effect July 1, 2011. 74 75 ================= T I T L E A M E N D M E N T ================ 76 And the title is amended as follows: 77 Delete everything before the enacting clause 78 and insert: 79 A bill to be entitled 80 An act relating to public school buses; amending s. 81 1006.25, F.S.; providing for district school board 82 policies that authorize commercial advertisements on 83 school buses; providing policy requirements relating 84 to reimbursement to the school district, prohibited 85 advertisements, and signage and equipment standards; 86 requiring a school bus to be withdrawn from use under 87 certain circumstances; providing for the remittance 88 and allocation of revenue; providing an effective 89 date.