CS/HB 1303

1
A bill to be entitled
2An act relating to consumer protection; creating part XII
3of chapter 559, F.S.; prohibiting certain third-party
4sellers from engaging in certain transactions over the
5Internet with consumers engaged in transactions with
6certain merchants except under certain circumstances;
7requiring certain disclosures to consumers; requiring a
8consumer's express informed consent for charges;
9authorizing consumers to cancel goods and services and
10avoid charges; prohibiting certain merchants from
11disclosing certain consumer information to certain third-
12party sellers; providing mechanisms for consumers to stop
13recurring charges; providing that violations are unfair or
14deceptive trade practices; providing penalties and
15remedies for violations; providing an effective date.
16
17Be It Enacted by the Legislature of the State of Florida:
18
19     Section 1.  Part XII of chapter 559, Florida Statutes,
20consisting of section 559.951, is created to read:
21
PART XII
22
MISCELLANEOUS PROVISIONS
23     559.951  Internet sales; prohibited practices.-
24     (1)  As used in this section, the term:
25     (a)  "Initial merchant" means a person who obtains a
26consumer's billing information directly from the consumer
27through an Internet transaction initiated by the consumer.
28     (b)  "Posttransaction third-party seller" means a person
29who:
30     1.  Sells or offers for sale any good or service over the
31Internet; and
32     2.  Solicits the purchase of such goods or services over
33the Internet from an initial merchant after the consumer has
34initiated a transaction with the initial merchant.
35
36The term does not include the initial merchant, a subsidiary or
37corporate affiliate of the initial merchant, or a successor of
38the initial merchant.
39     (2)  A posttransaction third-party seller may not charge or
40attempt to charge a consumer's credit card, debit card, bank
41account, or other account for any good or service sold in a
42transaction conducted over the Internet, unless:
43     (a)  Before obtaining the consumer's billing information,
44the posttransaction third-party seller clearly and conspicuously
45discloses to the consumer all material terms of the transaction,
46including:
47     1.  A description of the goods or services being offered.
48     2.  A statement that the posttransaction third-party seller
49is not affiliated with the initial merchant. Such statement must
50include the disclosure of the posttransaction third-party
51seller's name in a manner that clearly differentiates the
52posttransaction third-party seller from the initial merchant.
53     3.  The cost of such goods or services.
54     4.  How and when the charges will be processed by the
55posttransaction third-party seller.
56     (b)  The posttransaction third-party seller receives the
57express informed consent for the charge from the consumer whose
58credit card, debit card, bank account, or other account will be
59charged by:
60     1.  Obtaining from the consumer:
61     a.  The full account number of the account to be charged or
62other account information necessary to complete the transaction.
63     b.  The consumer's name and address.
64     c.  A means to contact the consumer.
65     2.  Requiring the consumer to perform an additional
66affirmative action, such as selecting a confirmation button or
67checking a box, which clearly and conspicuously indicates the
68consumer's consent to be charged the amount disclosed.
69     3.  Sending to the consumer a written notice confirming the
70transaction. The notice must clearly and conspicuously disclose
71the following information by either first class United States
72Mail or e-mail at least 20 days before charging the consumer:
73     a.  The good or service purchased.
74     b.  The amount that the consumer will be charged.
75     c.  When the consumer's account will be charged.
76     d.  Whether the charges are recurring.
77     e.  A statement that the consumer may cancel at any time by
78calling a telephone number provided in the notice or by sending
79a written request to a mailing address or e-mail address
80provided in the notice.
81     f.  The name of the initial merchant and a statement that
82the posttransaction third-party seller is a separate entity from
83the initial merchant.
84     g.  A statement that the consumer is being charged by the
85posttransaction third-party seller for a transaction that is
86separate from the consumer's transaction with the initial
87merchant.
88     h.  A mechanism for a consumer to cancel the good or
89service, and stop any recurring charges, by phone, e-mail, or
90United States Mail.
91     i.  If the notice is sent by e-mail, the only words
92appearing in the subject line shall be "Notice that we are
93charging your (...type of account...) account."
94     (3)  An initial merchant may not disclose a consumer's
95credit card number, debit card number, bank account number, or
96other account number, or disclose other consumer billing
97information, to a posttransaction third-party seller.
98     (4)  A posttransaction third-party seller may not:
99     (a)  Charge a consumer unless the posttransaction third-
100party seller provides a mechanism for the consumer to stop
101recurring charges by telephone, e-mail, or United States mail;
102or
103     (b)  Change its vendor code, or otherwise change the way
104the posttransaction third-party seller is identified on the
105consumer's account, more than once per year, unless the
106posttransaction third-party seller sends a notice of the change
107by e-mail or United States mail.
108     (5)  A violation of this section is deemed an unfair or
109deceptive trade practice within the meaning of part II of
110chapter 501. A person who violates this section is subject to
111the penalties and remedies provided therein.
112     Section 2.  This act shall take effect July 1, 2011.


CODING: Words stricken are deletions; words underlined are additions.