(1) The commission shall specify by rule requirements for investment advisors deemed to have custody of client funds which concern the following:
(a) Notification of custody of, maintenance of, and safeguards for client funds.
(b) Communications with clients and independent representatives.
(c) Requirements for investment advisers who have custody of pooled investments.
(d) Exceptions to the custody requirements.
In adopting the rules, the commission shall consider the rules and regulations of the federal regulatory authority and the North American Securities Administrators Association.
(2) The commission shall by rule establish rules of conduct and prohibited business practices for investment advisers and their associated persons. In adopting the rules, the commission shall consider general industry standards as expressed in the rules and regulations of the various federal and self-regulatory agencies and regulatory associations, including, but not limited to, the United States Securities and Exchange Commission, the Financial Industry Regulatory Authority, and the North American Securities Administrators Association.